A new website for a much loved hotel chain
Sharjah National Hotels are one of the most established hotel operators in the UAE.They approached us to update their group and hotel websites to ensure a consistency across the business and bring all of the hotels under one site.
We worked closely with them to develop a design that would utilise their existing assets most effectively and ensure a simple and engaging user experience. The key objective was to clearly get across each hotel’s unique selling points, engage visitors and encourage them to book and want to find out more.
We essentially created a group site and then three microsites for each of the hotels and integrated all sites into WordPress for easy updating to all content and images. The sites have improved their Google rankings, driven more organic traffic than ever before and have led to an increase in direct enquiries and bookings from the sites.