Fun fact: there are more than 1 billion websites around the world, with new ones created every second. Among all that internet noise, your website and ideas need to stand out, otherwise you’re just another drop in the endless ocean. That means you’ve got to advertise! Fight to get your name and your brand out there and then draw visitors to your site. But what if you’re on a budget? You’re in luck: effectively promoting your website can be done on the cheap. Experiment with these free and inexpensive ways to advertise your site and watch the traffic roll in.
Create Your Own Info graphics
Info graphics are clickable and shareable. They are great sources of backlinks to your site, and they are can be simple to make on websites like infogr. Am and canvas. When designing infographics and incorporating them into your site, keep your entire audience in mind; make sure the graphics are accessible to all users. Also ensure that the infographics are not too complex and can be comprehended by a normal user easily. The information provided in these graphics should be topical, relatable and most importantly, shareable.
The more sites that link to yours, the more important search engines will assume you to be and the higher your website will rank in search results. Including a link to another site in exchange for them including a link to yours can build traffic and post search engine juice, particularly when done with reputable sites relevant to your business and content.
Write More Compelling Blog Headlines
A compelling headline is what sells the content. If you want your content to be read – and also to rank in search engines – then great headlines are key!There are two things you must optimize for with your headlines: Social traffic and search traffic.To do so, your headlines should have the right keywords, the right length, and also be compelling enough for social media users to click on them.To find the right keywords, use the Google Keyword Planner. Plug in some possible search terms for your blog post ideas. For example, if you’re writing a post about how to make money, you can plug in terms like, “how making money,” “how to make money fast,” or “quick ways to make money.”
Internal linking refers to adding links from one page on your website to another page on your website. This can mean you’re adding links from one blog post to older posts, or from certain pages to other pages. Most websites don’t use internal linking nearly enough. Sure, you shouldn’t overdo it with 40-50 internal links in each blog post – but there is a happy medium. Why bother with internal linking? These types of links are useful because they help your readers navigate your website, help improve the search rank of the pages you link to and help define the architecture and hierarchy of your website.
It’s important to realize that SEO is not an instant traffic-generator. Steer clear of people who make promises that seem too good to be true. Instead, SEO builds slowly and compounds, increasing traffic over time. And it helps you provide a better experience for visitors that enter from other sources. Google says it takes about a year for an optimized site to move up in the ranks to generate significant traffic. When working with SEO experts who have a Google-aligned system in place, you can usually see incredible growth by 6-9 months. Mention it to see it continue to go up. That’s how to get traffic to your website on a budget. Once you have your website optimized, apply other cost-effective strategies to drive initial traffic. Show Google you deserve high visibility in searches.
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